Once a year, Amazon blesses their Prime members with a day of incredible deals- and while Amazon may have experienced a few technical difficulties on their planned Prime Day (July 16), they've extended their deals an extra day to make sure everyone gets in on the goodness. We're not certain this is due to the same overload, but it does seem odd.
Often dubbed the "Black Friday" of Amazon, Prime Day, which kicked off Monday at 3 p.m. ET, is a 36-hour savings event offered by the online retailer for its Prime members. Hopefully, the website will be able to recover quickly so customers can enjoy the deals without frustration.
Prime Day deals continue until midnight ... across all 23 categories, from toys and gaming consoles, to fashion and books, with deep discounts continuing throughout the day. Amazon Prime Day should make doing that (or picking up something new you want to get your hands on) much easier. There's no telling exactly how long it'll take, but we would guess it'll be a few weeks at most.
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Amazon's Prime Day didn't have the greatest start, and it looks like users in NY and Philadelphia were still experiencing some glitches Tuesday morning. One Click Retail estimated that Amazon sells about $1 million a minute during peak time on Prime Day, based on last year's data.
Prime members can shop for deals online, via the Amazon App, or in person at Whole Foods Market, Amazon Books, Amazon pop-up locations, and Treasure Truck.
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But in Europe, where unionization is more widespread, labor unions have been on the front lines of calling for workers' rights at the company's warehouse facilities, where physical demands can be grueling and temperatures can reach extremes. Last November, for example, hundreds of Amazon workers in Italy and Germany went on strike, saying they were under "high pressure to create more and more in less time".
Last year, it generated $2.41 billion in sales and Coresight Research projected this year's haul could approach $3.4 billion.
Shoppers found an outlet in venting on social media.