"We know they'll give us some hard moments, games at the highest level demand so much of you and force you to raise your performance".
Aleksandar Kolarov's brilliant second-half free-kick gave Serbia a 1-0 victory over Costa Rica in their opening World Cup group match in Samara on Sunday.
But as numerous World Cup favourites have found so far in Russian Federation, friendly performances mean little when the competition kicks off for real and Brazil were found wanting against an aggressive and well-organised Swiss side.
It was also the most fouls suffered by a Brazilian in a World Cup match since 1966, ESPN reports.
Tite did not complain that his side were denied a penalty when Manuel Akanji wrapped his arms around Gabriel Jesus and had little sympathy with claims some of his players had been fouled when Switzerland levelled.
The Brazilian marking for the goal was woeful, although they will point to a push from Zuber on his marker, Miranda, just before the goal.
Neymar, who missed the 2014 moment-to-be forgotten with a broken bone in his back, was able to play even though coach Tite said Saturday he was not "100 percent" fit.
Although they did create several half chances, Brazil were let down by poor finishing on those occasions.
Switzerland have only lost one game in their last 22 outings and coach Vladimir Petkovic had no pretensions about how they would line-up at the Rostov Arena, promising that his side would be organised.
"I guess it was foul", he said. "The first 40 minutes were tough for us, and at halftime I told the players to stay cool and press forward".
They foolishly offered him the chance to demonstrate his most spectacular quality, however, when a cross from Marcelo was cleared into the path of the Barcelona midfielder, who wrapped his right foot around the ball and delivered an irresistible finish to break the deadlock in the 20th minute. "And then the opposition grew stronger and we were not advancing enough".
"It was one of the key ingredients to neutralise Neymar". "Sometimes there is a lack of recognition (in Switzerland's ability) and I think that's a pity because this team really believes in itself and can achieve results".