Here's Why Mercedes Pulled Ads from The O'Reilly Factor


Here's Why Mercedes Pulled Ads from The O'Reilly Factor

Fox News is facing mounting pressure to fire its most famed anchor Bill O'Reilly over a string of sexual harassment allegations.

Walsh, who was named in the Times story but was not among the settlement recipients, said she came forward because she was told by a Times reporter that numerous women who have accused O'Reilly of harassment are bound by gag orders.

"The O'Reilly Factor" had lost about a dozen advertisers by Tuesday, with German carmaker BMW, Japan's Mitsubishi and US-based insurance company Allstate pulling their ads from the show.

The moves come after a weekend report in The New York Times that O'Reilly and his employer paid five women $13 million to settle allegations of harassment or other inappropriate conduct by Fox's star.

T. Rowe Price said in a statement, "We regularly evaluate our media buys to ensure alignment with our corporate values, and in light of the recent allegations we have made a decision to pull our upcoming ads from 'The O'Reilly Factor'". "As a company we seek to partner with companies and programming that share our values of inclusion and diversity", the statement read.

A BMW spokesman said the German auto giant was suspending ads for the program "in light of the recent New York Times investigation".

Meanwhile, the National Organization for Women called on Fox News to fire O'Reilly.

According to research company Standard Media Index, advertisers paid an average of $14,000 for a 30 second ad spot on the program in February. In my more than 20 years at Fox News Channel, no one has ever filed a complaint about me with the Human Resources Department, even on the anonymous hotline.

At, we're told that Fox News plans a show called "Bill & The Other Bill" - hosted by Cosby and O'Reilly".

Fox News stood by Bill O'Reilly when he settled a high-profile sexual harassment lawsuit in 2004 and when a 2015 Mother Jones article chronicled the host's misleading claims about having covered a "war zone" during the Falklands War.

Cosby supposedly said that if O'Reilly were serious about assaulting women, "he would have offered them drinks".

"The O'Reilly Factor" still airs weekdays on Fox News. Ailes has denied the charges.

The financial fallout is growing as the sexual harassment scandal at Fox News spreads. Whether he's creating a hostile workplace for female employees at Fox News, or lobbing racially charged attacks against Rep. Maxine Waters, his behavior is unacceptable.

An investigation by The New York Times revealed that five women who accused Mr. O'Reilly of sexual harassment received payouts - totaling about $13 million - in exchange for their silence. He claims his position makes him vulnerable to lawsuits and said he is a target for those who want to harm him and Fox News. In July, then-network president Roger Ailes was forced out after multiple allegations of harassment were lodged against him.

In addition on Monday, Fox News contributor Julie Roginsky filed a lawsuit against Fox News claiming Ailes sexually harassed her and that she was demoted after rebuffing his advances.



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