To demonstrate, Zuckerberg revealed a visual concept showing the Facebook camera recognizing a number of objects in real-time, making it an interactive item like a green plant sprout flowers, or a real-world bottle of wine displaying extra information like its vintage and location of production.
You can check out all the offerings by Facebook's Camera Effects Platform here.
Facebook has been adding technology very similar to that of Snapchat for months, since Instagram and Facebook added stories features that copied Snapchat, as ground work for the augmented reality they would eventually launch, he said.
Even though we were a little slow to add cameras to all our apps, I'm confident that now we're going to push this augmented reality camera forward. Facebook is encouraging developers to build new augmented reality camera effects for Facebook, which will be launching in a closed beta starting immediately. "Some of these effects are going to be fun", Zuckerberg said.
This will open the ability for thousands of developers around the world to create their own overlay filters.
Zuckerberg says Facebook will keep working on ways to prevent such tragedies.
Mark Zuckerberg, chief executive officer and founder of Facebook. During a live streaming event, users can comment with hashtags and the broadcaster can pick one of them and show a GIF related to that hashtag during the live stream. However, the technology is set to shake up the way we use our phones.
Facebook's selection of chat bots has quickly grown since the company opened its Messenger platform to developers, but there hasn't been an easy way to find new bots.
While Snapchat's offering to developers is limited to geofilters, Facebook has invited its worldwide developer community to use its tools to create geofilters, filters, masks, etc. "That's why it's so important, and this is just the beginning", Zuckerberg said.
"It's going to take awhile for this to develop", Zuckerberg said.
Also part of the introduction, Facebook launched Facebook Spaces, a virtual reality app where users can view Facebook content with friends in VR, including 360 videos and photos that can transport you to new places.