Sales of personal computers fell in the final quarter of 2015 to their lowest level since 2007, the year Apple Inc. introduced the iPhone, according to International Data Corp.
"'Moto' is synonymous with Motorola, and it conveys the Motorola brand to consumers in a contemporary and engaging way", said Motorola on its official blog. Mid-January, after revealing that the Motorola name will be removed from the Moto phones, a Lenovo spokesperson officially dismissed the rumors saying the company plans to retire the Moto G. They also confirmed that the fingerprint scanners will be standard on 2016 Motorola smartphones.
Lenovo Chief Executive Yuanqing Yang said in a recent interview for Wall Street Journal that his company plans to launch a "more innovative, more attractive" device in the United States no later than July.
Over the course of this month, Lenovo representatives talked future Motorola products more often that in the past. "I'm still optimistic in emerging-market growth", he said.
Whether or not Lenovo's prediction will come to pass remains to be seen, but we look forward to seeing what the company brings to the table in the mobile market.
Lenovo prepares to challenge Apple's superiority on the smartphone front, right in its home country.
Lenovo stated a few weeks ago that Motorola's affordable smartphones might pack different specs in China where competition is fierce. However, the final date is not yet disclosed. The move to target India, Middle East, and markets in Africa could help the company to generate sufficient revenues.
The first of those new Moto phones may not be too far in the future.
But many analysts believe that Lenovo is playing bold by targeting the emerging markets. He said: "Everybody who owns the smartphone will find the PC is a more powerful, full function device". "Sooner or later, they will upgrade to a PC".